The place to talk retail media and consumer insights!
The CPG Guys

The CPG Guys

CPG commerce industry icon Sri Rajagopalan & consumer loyalty expert Peter V.S. Bond explore how brands and retailers understand and engage with consumers in-store, online and everywhere in between.

The player is loading ...
Cannes Lions 2025 Recap with Amazon’s Jeff Cohen

Recent Episodes

June 21, 2025

Cannes Lions 2025 Recap with Amazon’s Jeff Cohen

Send us a text The CPG Guys are joined in this episode by Jeff Cohen, Tech Evangelist at Amazon Ads as we discuss the key themes discussed at the 2025 Cannes Lions International Festival of Creativity. Follow Jeff on LinkedIn at: http://linkedin.com/in/jeffreycohen Follow Amazon Ads Partners on Lin…
June 18, 2025

Brand Building Through Superior Media Capabilities with Amazon's Tanner Elton

Send us a text The CPG Guys are joined in their 500th episode by Tanner Elton, Vice President of US Advertising Sales at Amazon. Follow Tanner on LinkedIn at: https://www.linkedin.com/in/tannerelton/ Follow Amazon Ads on LinkedIn at: https://www.linkedin.com/showcase/amazon-ads-partners/ Follow Ama…
June 14, 2025

Health and Wellness with Walmart’s Kevin Host

Send us a text The CPG Guys are joined in this episode by Kevin Host, SVP of Pharmacy at Walmart. He is the current chair of NACDS (National association of chain drug stores) and we've had the pleasure of hearing him speak LIVE from Palm Beach at the NACDS annual this year. As a career pharma veter…
June 11, 2025

Building Shopper Loyalty in an Omnichannel World with Hy-Vee CMO Kathryn Mazza

The CPG Guys are joined in this episode by Kathryn Mazza, CMO & President of Red Media at Hy-Vee, the midwest retailer. She leads the growth of the platform. Prior to, she was at Dick’s Sporting Goods. This was a conversation ranging from customer loyalty building, retail media, data measuremen…
June 7, 2025

Retail Media & Consumer Insights in South America with Walmart Chile's Lucas Barros & Pamela Castro

In this episode, the CPG Guys are joined by Lucas Barros, Head of Walmart Connect and Pamela Castro, Commercial Manager for Walmart Phronesis at Walmart Chile, the largest grocery retailer in Chile, operating under the "Lider" banner. Follow Lucas on LinkedIn at: https://www.linkedin.com/in/lucas-b…
June 4, 2025

Media that Drives Retail Sales with Costco’s Mark Williamson

In this episode, the CPG Guys are joined by Mark Williamson, AVP of Retail Media at Costco, the world’s largest club format omnichannel retailer. Follow Mark on LinkedIn at: https://www.linkedin.com/in/mkwilliamson/ Follow Costco on LinkedIn at: https://www.linkedin.com/company/costco-wholesale/ Fo…

About the Hosts

Sri Rajagopalan Profile Photo

Sri Rajagopalan

Co-Founder & Co-Host

Sri Rajagopalan has over 30 years of leadership experience at Fortune 500 companies, overseeing eCommerce and P&L for some of the most recognizable CPG brands in the world.
He has worked as Chief Customer officer at General Mills, Senior Vice President of eCommerce & Digital Sales at Revlon, Vice President of eCommerce & New Business Models at Johnson & Johnson, and General Manager of Sales & eCommerce at PepsiCo.

Peter V.S. Bond Profile Photo

Peter V.S. Bond

Co-Founder & Co-Host

Peter is the Partnership Acceleration Lead at Flywheel Digital, the leading global, real-time platform that powers eCommerce.. Previously, Peter held leadership roles at Fetch Rewards, PowerReviews, CVS Health, dunnhumby, IRi and priceline.com. He holds a BA from Wesleyan University, a MBA from The Stern School of Business at New York University and Executive Education Certificates from the Business Schools at Columbia University and Cornell University.

Jeff Malmad Profile Photo

Jeff Malmad

Host - The Mindshare Retail Media Minute

As Head of Global Commerce at Mindshare North America, Malmad helps brands understand the opportunity that emerging technology and connected devices present and pioneers the latest programs in mobile technology. His mobile-first view drives strategy and innovation across the Mindshare NA client base​; Mindshare has been awarded Mobile Marketing Association’s Global Mobile Agency of the Year twice in the last three years alone, on top of honors such as Adweek’s Media Plan of the Year Awards, IAB MIXX Awards, Mobile Marketer’s Agency of the Year, and more.

Throughout his career, Malmad has showcased his passion for digital. He joined Mindshare from Joule, a WPP subsidiary where he led marketing programs for Dell and Unilever. Previously, he built integrated programs based on consumer insights at MediaCom and separately developed sponsorship programs at startup 24/7 Media for clients such as Comedy Central, AT&T, and Yahoo!.

Malmad holds a BA from Ohio State University, and is a member of the 4As Mobile Task Force. A respected industry thought leader, he’s presented for numerous conferences from Advertising Week, IAB, MediaPost, and the 4As. His insights on mobile technology and marketer opportunities have been featured in Advertising Age, Adweek, Financial Times, Mashable, Entrepreneur, and more.

Sean Halter Profile Photo

Sean Halter

Host - “CPG Bites”

Sean is the host of the weekly video series “CPG Bites” which appears on the CPG Guys LinkedIn page every Monday. He is the CEO & Founder of MiO Marketplace, the leading media intelligence tool for buyers & sellers of media. Sean also Principal at Connectivity Holdings which invests in emerging companies in the digital, data science, media and marketing landscapes. Sean hosts two notable podcasts: “The CMO Suite” and “Social Barbarians.”

Reviews

Essential for CPG Leaders Today

"Like an investment broker would watch CNBC, so should anyone in CPG listen to Sri and Peter in this podcast. They really cover all the essentials you need to succeed today with leaders that are actu…"

sdt516 | March 19, 2021

Entertaining, insightful, and actionable!

"If you’re looking to stay informed on the latest in an ever-evolving CPG landscape, you’ve come to the right place! Engaging conversations, actionable tips, and insights into the industry abound - I …"

ASobering | Jan. 4, 2023

Sri and Team Are Changing The Corporate Game

"So much corporate information has been not available to the outside world unless you were on the inside. This podcast is bringing info to the masses about careers and challenges in the CPG and retail…"

StevenHCarroll | July 27, 2023

Love these Guys!!

"Everything I know about Retail Media Network is from CPG Guys and their conversation with the leading people from the industry is so real."

MeherPatel | April 28, 2024