The place to talk retail media and consumer insights!
The CPG Guys

Episodes

Oct. 1, 2025

Scaling a Startup Brand from Being at General Mills with Sarah Leinbe…

The CPGGUYS are joined in this episode by Sarah Leinberger. Sarah is an ex-colleague of Sri from General Mills. She recently switched to leading marketing and brand management at a startup Yoobi. She is active on the brand sp...

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Sept. 27, 2025

Full View Omnichannel Measurement with NielsenIQ's Kim Cox

The CPG Guys are joined in this episode by Kim Cox, Managing Director for North America eCommerce & Global Snapshots at NielsenIQ, the world’s leading consumer intelligence company, delivering the most complete understanding ...

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Sept. 24, 2025

Retail Media & CTV with Roku's Jordan Rost & Merkle's Jeff Bustos

The CPG Guys are joined in this episode by Jordan Rost, head of Ad Marketing for Roku & Jeff Bustos, SVP retail media analytics at Merkle. Jeff is a repeat guest on the CPG Guys and we have had great conversations on the role...

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Sept. 23, 2025

Commerce Riff with Sri & Peter - September 25, 2025 Amazon Accelerate…

Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. This week, Sri recaps his visit to Amazon Accelerate. CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com R...

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Sept. 20, 2025

Building Iconic Brands in the Age of Influencers with Georgia-Pacific…

The CPG Guys are joined in this episode by Laura Knebusch, SVP CPG Marketing & CX at Geaorgia-Pacific, the world’s leading manufacturers and marketers of bath tissue, paper towels and napkins, tableware, paper-based packaging...

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Sept. 17, 2025

Full Funnel Retail Media in Canada with Walmart Connect's Lesley Conw…

The CPG Guys are joined in this episode by Lesley Conway, VP & Head of Walmart Connect Canada, the Retail Media arm of Walmart's Canadian retail division. Follow Lesley on LinkedIn at: https://www.linkedin.com/in/lesleyconway...

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Sept. 16, 2025

Commerce Riff with Sri & Peter - September 16, 2025

Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com Rhea Raj’s Website: http://rhearaj.com Lara Raj in Katseye: https://www.katseye.world/ DISCLAIMER: The content in this podcast ep…

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Sept. 13, 2025

Better Cooked Food On-The-Go with Red's All Natural's Ben Johnson

The CPG Guys are joined in this episode by Ben Johnson, SVP of Marketing at Red’s All Natural. Red’s is on a mission to cook food better for people with big things to do. They know they are a good small part of consumers’ gre...

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Sept. 10, 2025

H1 ‘25 Earning Insights with RBC Capital Markets’ Nik Modi

The CPG Guys are joined in this episode by returning guest Nik Modi, Co-Head of Global Consumer & Retail Research at RBC Capital Markets. We actually cover 12 publicly traded company stocks and get Nik's opinion on what's wor...

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Sept. 9, 2025

Commerce Riff wth Sri & Peter - September 9, 2025

Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com CPG Scoop Website: http://CPGscoop.com Rhea Raj’s Website: http://rhearaj.com Lara Raj in Katseye: https://www.katseye.world/ DIS…

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Sept. 6, 2025

Scaling a Beverage Startup with HOPWTR's Jordan Bass

The CPGGUYS are joined in this episode by Jordan Bass, CEO & co-founder of HOP WTR - a new beverage startup that is scaling quickly. HOP WTR is the hop-infused, non-alcoholic sparkling beverage that’s making serious waves in ...

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Sept. 3, 2025

Commerce Acceleration with Flywheel’s Claudia Johnson

The CPG Guys are joined in this episode by Claudia Johnson, Technical Advisor to the CEO of Flywheel Commerce Network, the commerce acceleration division of Omnicom. Follow Claudia on LinkedIn at: https://www.linkedin.com/in/...

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Sept. 2, 2025

Commerce Riff - September 2, 2025

Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com CPG Scoop Website: http://CPGscoop.com Rhea Raj’s Website: http://rhearaj.com Lara Raj in Katseye: https://www.katseye.world/ DIS…

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Aug. 30, 2025

CPG Brand Strategy & Growth with NielsenIQ's Ron Bielski

The CPGGUYS are joined in this episode by Ron Bielski, Managing partner, Global FMCG lead of NielsenIQ Next which is the strategy, growth and transformation consulting division of NIQ. This episode is an industry focused one ...

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Aug. 27, 2025

Incremental Growth for CPG Brands with DoorDash Ads' Toby Espinosa

The CPG Guys are joined in this episode by Toby Espinosa, Vice President of Ads at DoorDash, one of the world's leading local commerce platforms that helps businesses of all kinds grow and innovate, connects consumers to the ...

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Aug. 23, 2025

Enabling Immersive Brand Experiences with Instacart's Ali Miller & Ti…

The CPG Guys are joined in this episode by Ali Miller, General Manager of Advertising & Tim Castelli, VP of Ad Sales at Instacart, the leading grocery technology company in North America, works with grocers and retailers to t...

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Aug. 20, 2025

Paranoia Breeds Innovation with Mercado Libre's Sean Summers

The CPG Guys are joined in this episode by Sean Summers, EVP Mercado Ads & CMO at Mercado Libre. Founded in 1999 and headquartered in Buenos Aires, Argentina, Mercado Libre is Latin America’s leading e-commerce technology com...

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Aug. 16, 2025

DIY Retail Media with Ace Hardware's Molly Hjelm

The CPG Guys are joined in this episode by Molly Hjelm, Corporate VP of Red Vest Media, the retail media division of Ace Hardware, the largest retailer-owned hardware cooperative in the world with over 5,900 locally-owned and...

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Aug. 13, 2025

Live from Cannes Lions with Barilla Group’s Mariama Kamanda & Kroger/…

The CPG Guys are joined in this episode by Jenny Holleran, VP Media Insights & Incentives at Kroger Precision Marketing / 84.51 and Mariama Kamanda, Associate Director Data & Analytics at Barilla Group. This episode was recor...

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Aug. 9, 2025

Affordable & Accessible Groceries with Dollar General’s Heather Land

The CPG Guys are joined in this episode by Heather Land, Senior Director of Grocery Merchandising at Dollar General which strives to make shopping hassle-free and affordable with more than 20,000 convenient, easy-to-shop stor...

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Aug. 6, 2025

LIVE from Cannes Lions 2025 with Ebay's Emily O'Hara & Joan's Lisa Cl…

The CPGGUYS are joined LIVE from Cannes Lions international festival at Cannes, France by Emily O'Hara, VP Global Head of Brand and Media at eBay and Lisa Clunie, co-founder & CEO of the agency Joan. This episode focuses on the partnership between an agency and how a relationship with a brand h…

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Aug. 2, 2025

Brand Advertising Through Measurable Social Media with Snap Inc.’s Al…

The CPG Guys are joined in this episode by Alanna Handelman, Head of U.S. Commerce & Canada Mid-Market Sales at Snap Inc., a technology company that contributes to human progress by empowering people to express themselves, li...

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July 30, 2025

The CPGGUYS Summer '25 Industry Rank Punditry

The CPG Guys Sri Rajagopalan & Peter VS Bond muse current industry topics. Find Sri Rajagopalan on Linkedin here : https://www.linkedin.com/in/sri-rajagopalan-09a0062/ Find Peter VS Bond on Linkedin here : https://www.linkedin.com/in/pvsbond/ Find the CPGGUYS on Linkedin here : https://www.link…

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July 26, 2025

LIVE from Cannes Lions with Perdue's Jody Hallman & Colle McVoy's Kat…

This episode was shot LIVE at the Cannes Lions festival of creativity at Cannes, France. **A reminder - LIVE episodes are taken from conference floors, there may be background noise or interference** The CPGGUYS are joined by...

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