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Deren Baker is the CEO of Flywheel Ventures, part of the Flywheel Commerce Network at Omnicom. I his role, he focuses on helping brands grow their commerce on TikTok Shops and in the Walmart Marketplace. Prior to this role, Baker served as President of Flywheel’s emerging portfolio of solutions and CEO of Edge by Ascential. Additionally, Baker spent 5 years at Travelocity in various roles. He holds a B.A. from Vanderbilt University and a MBA from the Fuqua School at Duke University.
