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The CPG Guys

Retail Media Episodes

Aug. 20, 2024

Live From Cannes Lions with Mondelez's Meghan Johnson & 84.51's Cara …

The CPGGUYS are joined in this episode shot LIVE from the KPM/84.51 Cabana at Cannes Lions international festival of creativity at Cannes, France. We are joined by Cara Pratt, SVP and head of Kroger precision marketing, and M...

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Aug. 17, 2024

The Power of Independent Grocery Retailers with IGA’s Michael La Kier

The CPG Guys are joined in this episode by Michael La Kier, VP of Brand Development at Independent Grocers Association, Inc. (IGA), the largest affiliation of independent grocers in the U.S. and around the world, boasting 1,7...

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Aug. 8, 2024

Growth Oriented Brand Marketing with Kimberly-Clark's Luke Kigel

The CPGGUYS are joined in this episode by Luke Kigel - VP of digital marketing & consumer experiences at Kimberly-Clark. Connect with Luke Kigel on Linkedin : https://www.linkedin.com/in/lukekigel/ Connect with Kimberly-Clark...

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Aug. 6, 2024

Live at Cannes Lions with Amazon's Jeff Cohen

THE CPGGUYS are joined in this episode by Jeff Cohen, tech evangelist for Amazon ads. We did this LIVE from the Amazon port podcast studio at Cannes Lions international festival of creativity at Cannes, France. Find Jeff on L...

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July 30, 2024

Live at Cannes Lions with Walmart's Seth Dallaire

In our 400th episode, the CPG Guys are joined by Seth Dallaire, Chief Revenue Officer at Walmart. The episode was recorded at the Cannes Lions International Festival of Creativity. This episode is sponsored by the 2024 DSN Is...

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July 27, 2024

The 411 on TikTok Shops with Flywheel's Deren Baker & Molly O'Bryen

The CPG Guys are joined in this episode by Deren Baker CEO of Flywheel Ventures and Molly O'Bryen Sr. Director, Head of TikTok Shops at Flywheel Ventures, part of the Flywheel Commerce Network. Follow Deren on LinkedIn at: ht...

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July 24, 2024

LIVE at Cannes Lions - AI & User Experiences with Amazon's Jay Richman

The CPG Guys are joined in this episode by Jay Richman, VP of product & technology for Amazon. This episode was recorded LIVE at Cannes, France during the Cannes Lions festival of creativity in June 2024. Customer obsession, ...

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July 20, 2024

Self-Service Programmatic with Albertsons Media Collective's Evan Hov…

The CPG Guys are joined in this episode by Evan Hovorka, VP of Product & Innovation at Albertsons Media Collective & Lori Johnshoy, Head of Global Retail, Media Network & CPG Industry Strategy at LiveRamp, the data collaborat...

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July 17, 2024

Building Brand Loyalty Through Retail Media with Walmart Connect's Ry…

This episode was recorded at the Cannes Lions International Festival of Creativity with a live audience. The CPG Guys were joined by Ryan Mayward, SVP of Sales at Walmart Connect and Jacquelyn Baker, CEO of Omnicom Commerce G...

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July 13, 2024

Coalition Retail Media with Giant Eagle's Joell Robinson & Bridg's Ne…

The CPG Guys are joined in this episode by Joell Robinson, Senior Director for Retail Media Sales & Activation at Giant Eagle & Neil Murphy Chief Revenue Officer at Bridg, a division of Cardlytics. This episode is sponsored b...

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July 10, 2024

Enabling Full Funnel Beauty Care Media with Sephora's Marco Steinsieck

The CPG Guys are joined in this episode by Marco Steinsieck, Head of Sephora Media Network, the retail media division of Sephora, a global omnichannel beauty care retailer. Follow Marco Steinsieck on LinkedIn at: https://www....

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July 3, 2024

Digital Shopping Experiences with Albertsons' Jill Pavlovich

The CPG Guys are joined in this episode by Jill Pavlovich, SVP of Digital Shopping Experiences at Albertsons Companies. Follow Jill Pavlovich on LinkedIn at: https://www.linkedin.com/in/jill-pavlovich/ Follow Albertsons Compa...

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June 26, 2024

Cannes Lions 2024 Recap

Sri & PVSB recap the highlights & insights from their trip to the 2024 Cannes Lion Festival of Creativity. Follow Cannes Lions on LinkedIn at: https://www.linkedin.com/company/cannes-lions-international-advertising-festival/ ...

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June 22, 2024

Building HBC Loyalty with Walgreens Advertising Group's Abi Subramani…

The CPG Guys are joined in this episode by Abi Subramanian, Group VP of Customer Loyalty, Marketing at the Walgreens Advertising Group. Follow Abi Subramanian on LinkedIn at: https://www.linkedin.com/in/abishake/ Follow Walgr...

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June 5, 2024

Marketing Iconic Snacking Brands with Kellanova's Julie Bowerman

The CPG Guys are joined in this episode by Julie Bowerman, Chief Marketing Officer at Kellanova, a leading company in global snacking, international cereal and noodles, and North America frozen foods, with iconic, world-class...

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