The place to talk retail media and consumer insights!
The CPG Guys

Season 1

Nov. 26, 2021

Demystifying Crypto Currencies & NFTs with Grammy-Winner Gino the Gho…

The CPG Guys are joined by Grammy-winning recording artist, songwriter and singer Gino "The Ghost" Borri, a Detroit Native. Follow Gino on Instagram at: http://instagram.com/ginotheghost Follow Gino on TikTok at: https://www....

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Nov. 24, 2021

2021 Holiday Gift Guide with Walmart’s Whitney Cooper

Ho Ho Ho! This week, The CPG Guys are joined by Whitney Cooper, Senior Director of Omnichannel Transformation in the Walmart Connect retail media unit of Walmart. Whitney is here to give us a preview of her highly-anticipated...

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Nov. 20, 2021

Scaling an Omnichannel Brand with JiMMYBAR's Jim Simon

The CPG Guys , Sri & PVSB , are joined in this episode by Jim Simon, the co-founder & CEO of JiMMYBAR, a family company with a female co-founder & creator of "Bars With Benefits" meaning high protein-low sugar great …

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Nov. 17, 2021

Principles of Successful Leadership with Unilever's Vandana Khanna

The CPG Guys , Sri & PVSB , are joined in this episode by Vandana Khanna, Director of Digital Finance Transformation at Unilever. Follow Vandana Khanna on LinkedIn at: https://www.linkedin.com/in/vandanakhanna/ Follow Unilev...

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Nov. 13, 2021

Insights-Driven Growth Marketing with Amazon Fresh's Rose Jia

The CPG Guys , Sri & guest host Melisssa Burdick from Pacvue are joined in this episode by Rose Jia, head of Growth Marketing for Amazon Fresh. This is the second of a two part partnership episode series with Cardlytics …

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Nov. 10, 2021

The CMO Suite with Connectivity Holdings' Sean Halter

The CPG Guys , Sri & PVSB , are joined in this episode by Sean Halter, CEO of Connectivity Holdings, a media strategy investment company and host of the CMO Suite podcast. Follow Sean Halter on LinkedIn at: https://www.linke...

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Nov. 6, 2021

Augmented Reality for CPG/Retail with Eyekandy's Scott Lester

The CPG Guys , Sri & PVSB are joined in this episode by Scott Lester, the founder & Chairman of Eyekandy, the world's leading Augmented Reality (AR) Provider for commerce. Partnering with Brands and Retailers across the world...

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Nov. 3, 2021

Scaling DTC into Omnichannel with Chomps Meat Snacks' Pete Maldonado …

The CPG Guys , Sri & PVSB , are joined in this episode by Pete Maldonado the co-founder & CEO of Chomps & the Sr Director of eCommerce Stacey Hartnett. Chomps is a manufacturer of protein-packed meat snacks that deliver …

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Oct. 27, 2021

Engaging Grocery Shoppers Through Digital Innovation with H-E-B's Ash…

The CPG Guys , Sri & PVSB , are joined in this episode by Ashwin Nathan, VP Head of Marketing and Advertising at H-E-B. Founded in 1905, H-E-B operates more than 400 stores in a number of formats and is …

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Oct. 23, 2021

Influencing Likely Buyers at Scale with Cardlytics' Ross McNab

The CPG Guys , Sri & guest host Melisssa Burdick from Pacvue are joined in this episode by Ross McNab, President for North America Advertising at Cardlytics which partners with financial institutions to understand where and w...

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Oct. 20, 2021

Accelerating Conversion Brand & Retail Sites Through Video Short Stor…

The CPG Guys , Sri & PVSB , are joined in this episode by Jeff Lucas, Chief Revenue Officer of Firework, a B2B interactive short form web story video platform for brands to engage and convert their website visitors. This …

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Oct. 16, 2021

Global Data Strategy & Value Creation with Mars’s Vidyotham Reddi

The CPG Guys , Sri & PVSB , are joined in this episode by Vidyotham Reddi- Director of market intelligence and analytics at Mars and Sinan Gurman - SVP of data & analytics at WNS (Holdings) Limited (NYSE: WNS), a …

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Oct. 13, 2021

FBA Aggregators with Boosted Commerce's Sarah Dajani

The CPG Guys , Sri & PVSB , are joined in this episode by Sarah Dajani, VP of Operations at Boosted Commerce, a FBA (Fulfillment by Amazon) aggregator focused on accelerating the growth of beloved consumer brands. Follow Sar...

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Oct. 9, 2021

Audacious Possibilities Through Data Analytics with Campbell's Maria …

The CPG Guys , PVSB , and Fresh 4 co-host Andrea Leigh are joined in this episode by CPG Chief Practice Officer of Fractal, Dipita Chakraborty and Maria Macuare, VP of data & analytics from Campbell Soup Company. This is …

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Oct. 6, 2021

Secrets to Scaling Your eCommerce Brand with Mindful Marketing's Jord…

The CPG Guys , Sri & PVSB , are joined in this episode by Jordan West, CEO of Mindful Marketing and host of the popular "Secrets of Scaling Your eCommerce brand" podcast. Follow Jordan West on LinkedIn at: https://www.linked...

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Oct. 2, 2021

Omnichannel Measurement & Diagnosis with NielsenIQ's Liz Buchanan & H…

The CPG Guys , Sri & PVSB , are joined in this episode by Liz Buchanan and Harvey Ma from NielsenIQ , the leader in providing the most complete, unbiased view of consumer behavior, globally. NielsenIQ has partnered with The …

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Sept. 29, 2021

Meaningful Consumer Relationships with Kimberly-Clark's Josh Blacksmi…

The CPG Guys , Sri & PVSB , are joined in this episode by Josh Blacksmith, Senior Director of Global Consumer Relationships & Engagement at Kimberly-Clark, a manufacturer of household paper and personal care products. Follow ...

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Sept. 25, 2021

Retail Funnel Value Enhancement with PSignite’s Doug Miller & Alan Li…

The CPG Guys , Sri & PVSB , are joined in this episode by Doug Miller CEO and Alan Lindsay VP of Product Management at PSignite which uses AI, IoT and blockchain to guild applications on Salesforce Clouds to provide …

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Sept. 22, 2021

The eCommerce Maturity Curve with Profitero's Christina Vail

The CPG Guys , Sri & PVSB , are joined in this episode by Christina Vail, Director of Client Strategy at Profitero, the eCommerce performance analytics platform of choice for the world's leading brands. With Profitero, brands...

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Sept. 18, 2021

Retail Media Process Management with WNS's Seema Kashyap & Sinan Gurm…

The CPG Guys , Sri & PVSB , are joined in this episode by Sinan Gurman - SVP of data & analytics, and Seema Kashyap - Director and practice leader of Marketing Analytics at WNU at WNS (Holdings) Limited (NYSE: …

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Sept. 15, 2021

Social Media & CPG Brands with Facebook's Dave Sommer

The CPG Guys , Sri & PVSB , are joined in this episode by Dave Sommer Director, CPG, Retail Partnerships, Shopper Marketing and eCommerce at Facebook. Founded in 2004, Facebook's mission is to give people the power to build c...

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Sept. 11, 2021

Growing Brands Through Retail Media with Instacart's Seth Dallaire

The CPG Guys , Sri & PVSB , are joined in this episode by Seth Dallaire, the Chief Revenue Officer at Instacart, the leading online grocery platform in North America. Instacart shoppers offer same-day delivery and pickup ser...

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Sept. 10, 2021

Improving Retail SEO Through Accurate Product Attributes with Foodspa…

The CPG Guys , Sri & PVSB , are joined in this episode by Ayo Oshinaike, co-founder & CEO of Foodspace Technology, a SaaS solution that helps brands get complete, accurate, and rich shopper-centric data so their products are...

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Sept. 8, 2021

Digital Shelf Analytics with e.fundamental's John Maltman

The CPG Guys , Sri & PVSB , are joined in this episode by John Maltman, founder & CEO of e.fundamentals which helps CPG brands unlock eCommerce growth by transforming the knowledge, decision making & agility of brands online ...

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