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The CPG Guys

Season 1

June 9, 2020

Omnichannel eCommerce "Black Swan" Event

In this episode, Peter Bond & Sri discuss the dynamic reshaping of the CPG industry outlets and why omnichannel shopping is likely your new norm. As a commercial leader, there is not other way than digital leadership. Don't b...

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June 9, 2020

The Perfect Product Page

As commerce has shifted decidedly in the direction of digital, stemming from the Covid-19 pandemic, brands are scrambling to ensure their products are resonating on the digital shelf. The CPG Guys Sri Rajagopalan and Peter V....

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June 9, 2020

Monitoring Brand Reputation with 1440's Jon Jessup

Brand reputation. Yes! You’ve worked hard to create an amazing brand over the years that consumers love. One single negative feedback can change all of that in minutes. That is the scale of #ecommerce What can you really do t...

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June 9, 2020

The Amazon Dilemma

Is Amazon your DTC strategy? The CPG Guys co-hosts Sri Rajagopalan and Peter V.S. Bond explore how Covid19 has stressed the importance of having a well thought out omni channel eCommerce approach to retail. For most scaled br...

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June 8, 2020

Trust & Authenticity

The CPG Guys podcast co-hosts Sri Rajagopalan & Peter V.S. Bond discuss how trust & authenticity coming from customer feedback can accelerate the oath to purchase for consumers. This content comes in the form of product ratin...

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